I did the writing, art direction and strategy for spec pre-roll YouTube ads that answer the 3 most pressing questions about the first electric car from Jaguar. See the content here.
“ALWAYS THE QUIET ONES” // Spec 5 and 10-second videos that show how the I-PACE, the first electric Jaguar, offers luxury you can’t get in any other car. I did the conceptual writing, art direction and strategy. See this script and others here.
“RANGE” // Spec 5 and 10-second videos that answer whether or not the I-PACE, the first electric Jaguar, can get you from Los Angeles to a Paso Robles vineyard on a single charge. I did the conceptual writing, art direction and strategy. See this script and others here.
“CHARGING TIME” // Spec 5 and 10-second videos that show how the I-PACE, the first electric Jaguar, can charge 80% of its battery during one dinner in Venice, CA. I did the conceptual writing, art direction and strategy. See this script and others here.
Jaguar integrated campaign (social, digital, web, email) for James Bond film, “Spectre” /// not produced /// see creative concepts here
Jaguar integrated campaign (social, digital, web, email) for James Bond film, “Spectre” /// not produced /// see strategy & creative concepts here
Jaguar integrated campaign (social, digital, web, email) for James Bond film, “Spectre” /// not produced /// see strategy & creative concepts here
Jaguar integrated campaign (social, digital, web, email) for James Bond film, “Spectre” /// not produced /// see strategy & creative concepts here
I conceptualized a villain profile builder, based on 4 questions that a site visitor answers. Once the 4 questions are answered, the site visitor can share their villainous alter ego and plan for world domination on social media. The most liked villain and plan wins 2 passes to the L.A. premiere of “Spectre.”
This was part of a Jaguar integrated campaign (social, digital, web, email) /// not produced /// see strategy & creative concepts here
Storyboard for a 15-second video of Mr. Hinx chasing James Bond through Rome in “Spectre.”
The video was planned for social media (Facebook, Twitter, Instagram) and for digital banners. Part of a Jaguar integrated campaign (social, digital, web, email) /// not produced /// see strategy & creative concepts here
I’m a fiction writer. Sometimes I write fantasy, and my marketing messages reflect that. Full version of image here
I’m a fiction writer. Sometimes I write fantasy, and my marketing messages reflect that. Full version of image here
I’m a fiction writer. Sometimes I write fantasy, and my marketing messages reflect that. Full version of image here
During Halloween, my blog post, Donald Trump, Dracula, and other horror stories, recommended Gothic literature while comparing Victorian England during Dracula and the U.S. during the presidential Trump campaign.
I designed four postcards about my novel to send to book publishers of urban fantasy. Full version of this one here.
